Design and creation of a website presenting yachts and cruises
Services: Website design, catalog design, online material design
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Abberley Luxury Yachts is a yacht charter service that ensures that chartering and owning a yacht is an exciting, pampering and joyful experience, an unrivaled synergy in creating perfect memories at sea.
Abberley Yachts had an extensive brief, inspired by the major charter sites. The requirements could be summarized as follows:
Creating the Abberley Yachts website was a major challenge, both in terms of design and the technical solution of the required functionalities. Coordination between the design team and programmers was a very important aspect, considering that the design had to set the direction of the implementation of the functionalities. Choosing the CMS platform allowed us great freedom in terms of design, the site being designed to behave similarly on both mobile and laptop/desktop without creating stand-alone solutions for each environment.
The result is a complex, easy-to-navigate site where the visitor can easily find the information they are looking for, and make decisions regarding their next experience at sea, from renting a small yacht with a few seats to large yachts with crew included. The information is elegantly structured and easy to understand, supported by an impressive number of spectacular images. In any section of the site, the visitor will find a bouquet of carefully chosen images to support all the valuable information hosted on each page.